"Soon!"

I follow Diablo 3 news, and a topic caught me eye: a fan asked "when?" and the response was "soon!":

[Question]: Do you think they were almost done, but decided to all go get sno-cones and play a few rounds of backgammon first? But now, called out for their slackerly ways, will finish it post-haste?

[Response]: It doesn’t matter, man. It’s not worth spending time trying to justify our processes, just stuff happens when it happens, we can maybe drop some hints, sometimes, other times we may not, but ultimately it’s done when it’s done and that drives some people INSANE. Can’t be helped.

Somehow saying “soon” makes people less insane, or even giggle. It’s like magic.

I found this amusing, only in that HelpfulGM has been using the term "soon!" for years.